The financial waste that most organizations do not track in their gifting programs is not bad product selection - it is excess company branded merchandise that was over-ordered, never distributed, and eventually discarded. Smart inventory management prevents this waste without creating shortage risk.
Why Over-Ordering Happens
Company branded merchandise is over-ordered for two primary reasons: minimum order quantities that exceed actual demand, and optimism about distribution opportunities that do not materialize. A vendor MOQ of 200 units for a product that will realistically be distributed to 120 people creates 80 units...